Honest advice, backed by our fee.
Most estate agents win your business by telling you what you want to hear, then quietly push for a price cut once your home is sitting unsold. We do the opposite. We price your home on the evidence, and we put our own fee on the line behind that advice. Here is exactly how it works.
Get My Evidence-Based ValuationThe problem with most valuations.
When an agent wants your instruction, the easiest way to get it is to quote the highest figure in the room. It feels great to hear. The trouble comes later. An overpriced home sits on the portals, attracts few viewings, goes stale, and almost always ends in a reduction, often selling for less than a sensibly priced home would have achieved in the first place.
We think that is the wrong way round. Our job is to tell you the truth about your home and price it on real evidence. To prove we mean it, we tie our own fee to that advice. If we get the price right, everyone wins. If we ever have to recommend a reduction, we feel it too.
Instruct us at our recommended launch price, and if we ever recommend reducing it, we reduce our fee by the same percentage as the reduction.
Four simple steps.
Your recommended launch price comes from completed sold prices, comparable homes and a 100-point check. No flattery, no guesswork.
List with us at, or within 2.5% of, that recommended price and the Accountability Promise is active from day one.
Through the accountability period we track viewings, feedback and offers, and tell you straight how the price is performing.
Should the evidence say the price needs to come down, we reduce our fee by the same percentage. Getting it right is on us, not just you.
Let us put real numbers on it.
Imagine we recommend launching your home at £300,000. Our fee at that price is 1.5% plus VAT. Six weeks in, the evidence says the price needs to come down by 5%. Because that reduction is one we recommend, our fee comes down by 5% too.
We share the cost of getting the price right. That is what keeps our recommendation honest from the very first day.
Your questions, answered.
How do I qualify for the promise?
What counts as a price reduction?
What if I want to launch higher than you recommend?
Is the fee reduction based on the original or reduced fee?
Why would an agent do this?
Does this replace a formal valuation or survey?
Ready to see the evidence for yourself?
Get a free, evidence-based valuation within 24 hours. Honest advice, the workings shown in full, and our Accountability Promise behind every figure.
Get My Evidence-Based ValuationThis page explains the Accountability Promise in plain English. The Promise applies when you instruct Bourne & Co within 2.5% of our recommended launch price, and any fee reduction matches a price reduction we recommend during the agreed accountability period. Figures shown are illustrative. Full terms form part of your agency agreement. Our valuation is an evidence-based market appraisal, not a RICS Red Book valuation, survey or legal advice.
People who trusted us with their homes.
We sold our house with Bourne & Co and were delighted with the process. With a lot of estate agents, you're just another number — but Simon and his team treated us like a member of the family.
I've been using Bourne & Co to manage my properties for a long time. I know my houses are in good hands. They're professional with superb communication via WhatsApp.
We were so grateful to Bourne & Co for helping us find our dream house. Lanchester is a wonderful place to live and we couldn't have done it without their support and local knowledge.